4.25.2011

A Move Towards Technology.

The move to technology and web is as much of an exciting exploration and learning experience as it is an internal struggle for me. Today's society is heavily reliant on technology in most aspects of our daily lives and routines. Technology constantly has me plugged in either to my laptop, desktop, iPad and or smart phone. Information and communication are constantly at my fingertips, which is stimulating and enriching. However, as I mentioned in a previous post, I miss down-time that allows my mind to wander, the concept of being unreachable from time to time, as well as the nostalgia that comes with print: pencil on paper, feeling the texture and weight of paper (newsprint, greeting cards, magazines etc).

Along with seeing the technology based transitions in my personal life, I have also witnessed such transitions in my professional life. I have been out of school for a mere 4 years and in those four years of working in the design industry I have witnessed multiple clients forgoing print collateral for web driven technology and campaigns. This transition has given me the opportunity to learn more about designing for web and mobile applications; however, I must admit that there are some days when I strongly miss even the most mundane aspects of print design such as press checks, shipping and physical deliverables.

I can't begin to imagine the changes that we will see in the future and the changes that the next generation will witness in the evolution of technology. I am excited for what the future holds and am also happy to have known some of the days before the digital age.